Executive-Shopper Marketing

Responsible for management of the brand Pristine by ensuring strong presence of the brand on communication platforms, maintaining close relationships with sales and supply chain teams and working hand in hand with external partners and customers

Roles & Responsibilities

• Management of brand Pristine on all communication platforms including printed collaterals, Digital (social media), Exhibitions, and packaging Coordinate with external vendors and suppliers

• Manage design and production of Marketing collaterals in coordination with creative agency

• PMR Coordinator - Monthly Update and Report NPD Project progress Organize, Execute and Deliver Photoshoots and Video shoots for the brand

• Management of vendor invoices and ensuring timely payments

• Weekly Sales monitoring, reporting and coordination with sales teams Monitor competitor activities via market visits, discussion with sales teams and distributors

• Ensure monitoring and effective distribution of marketing collaterals Coordinate and execute Food exhibitions participation in collaboration with internal and external teams

• Coordinate and execute sales training programs

• Periodic Market Visits, in coordination with sales teams on different levels; trade, distributor and customer, for acquiring marketing intelligence

• Organize B2B research projects with research agencies

KPIs

• Meet budget volume and revenue target in terms of bottom line, category, channel, geographic base and key customers

• Meet market share growth targets on above parameters

• Meet NPD targets in terms launches, volume and value parameters Monthly Market Visits (Local and GCC) with detailed reporting of market intelligence

Work experience requirement

6+ Years of diverse marketing experience

Qualification

MBA Marketing

Competencies

Packaging and Design Development

Project & change Management

Consumer Analysis & Insights / Marketing Research

Category and Competitor Awareness

Trade and Promotional Marketing

Ownership & Result Orientation

Communicating effectively

Self and Team Management

Planning & Decision Making

Customer Centricity