The Marketing Officer will be responsible for creating, delivering and coordinating all marketing and promotional activities within Pipecare Holdings. The Marketing Coordinator will work alongside our senior management, business development team and marketing agency to raise the profile of the company and our branding internally and externally to support the growth of the business.

Job Functions, Responsibilities & Authorities

• Support the ongoing development of the Pipecare brand and the marketing and promotional activities of the Company’s values

• Take a proactive approach to brand management including highlighting opportunities for enhancing the Pipecare brand

• Support the strategic positioning of the company making a key contribution to the design, development and creation of robust marketing plans, strategies, materials and campaigns

• Be an integral part of keeping the website updated and ongoing search engine optimization to support the business

• Contribute to the planning social media content

• Work closely with senior management to coordinate marketing communications internally and externally that are consistent with the strategic intent and positioning of the business

• Act as custodian of marketing, promotional and presentational materials, including but not limited to sales literature, datasheets, presentations, news-letters, all forms of communication and branding and appearance and application of company logos

• Assist in the management of PR and media opportunities working alongside our marketing agency

• Ensure the ongoing maintenance of marketing material

• Undertake market research and intelligence gathering in support of ongoing business development activities

• Manage business events that support the marketing strategy of the business

• Point of contact for all internal and external marketing queries

• Support and facilitate the effort of building the Company CRM database and take final accountability for its completeness, accuracy and maintenance

• Lead the seasonal Greetings Campaign targeting key contacts in strategic clients

• Ensure all marketing administrative work and monthly reporting is completed
  
  

Knowledge And Skills Required

• Strong communication skills (written and oral) with ability to communicate with all levels of stakeholders

• Attention to detail and accuracy skills

• Strong organization skills

• Ability to use own initiate and be proactive within role

• Ability to work well on own and within a team

• Computer literate in all Microsoft Packages
  
  

Desirable

• Competent in the use of marketing software packages
  
  

Experience

Essential

• Demonstrable experience in a marketing role
  
  

Desirable

• Oil and gas industry experience

• Experience of working in a global, fast paced operational environment