Marketing Specialist

Type: Full-Time

Start Date: Immediate

Location: Remote, US and Canada only.

About CelebrateMercy

CelebrateMercy is a nonprofit organization dedicated to helping people discover the truth about the Prophet Muhammad ﷺ and transforming lives through his example and teachings. Through educational programs, digital content, and global campaigns, we aim to nurture hearts and homes rooted in Prophetic guidance.

Role Overview

CelebrateMercy is seeking a Marketing Specialist to support and optimize our digital marketing and fundraising campaigns.

This is a hands-on, execution-focused role with growth potential, where you will work closely with the Marketing Director to translate strategy into high-performing campaigns across email, SMS, and landing pages.

You will play a key role in ensuring campaigns are executed smoothly – and contribute to improving their performance through thoughtful copy, testing, and iteration.

What You’ll Do

Campaign Execution

• Build and schedule email, SMS, and WhatsApp campaigns
• Create and update landing pages (GiveCloud)
• Execute campaign calendars and timelines in alignment with the Marketing Director

Copywriting & Messaging

• Draft and refine email and SMS campaigns for fundraising and program promotion
• Apply clear, engaging, and emotionally resonant messaging to drive action
• Test subject lines, hooks, and CTAs to improve performance
• Revise messaging based on feedback and performance insights

Lifecycle Marketing Support

• Help build and maintain email/SMS sequences (welcome, donor follow-up, re-engagement)
• Support audience segmentation based on engagement and giving behavior
• Assist in improving donor retention and repeat engagement

Marketing Operations & Systems

• Maintain tagging, lists, and segmentation in Kajabi
• Support automation setup

Performance Tracking & Optimization

• Track key metrics (open rates, CTR, conversions)
• Compile and share performance insights
• Identify small but meaningful improvements to campaigns and funnels

Working Relationship

• Work closely with the Marketing Director, who sets overall strategy and messaging direction
• Receive guidance and approvals on key campaigns and messaging
• Take ownership of execution and day-to-day optimization within clear direction

What Success Looks Like

• Campaigns are executed smoothly, accurately, and on time
• Email and SMS performance improves over time
• Messaging becomes stronger through iteration and testing
• Marketing systems are organized and reliable
• Marketing execution is streamlined, enabling greater focus on strategic planning and long-term growth initiatives
• Proactively identifies opportunities to improve campaigns, messaging, and systems, and brings forward thoughtful ideas for testing and iteration

Qualifications

Required

• Minimum of Bachelor’s degree.
• 2–4+ years in digital marketing or campaign execution
• Strong writing skills, particularly for email or SMS
• High attention to detail and ability to manage multiple campaigns
• Comfortable working with marketing tools and basic analytics
• A sincere interest in the life and teachings of the Prophet Muhammad ﷺ and a desire to contribute to work that helps others know, love, and follow him 

Preferred

• Experience with email marketing platforms and automation tools
• Familiarity with Kajabi, Zapier, or similar systems
• Experience in nonprofit or fundraising campaigns

Growth Opportunity

This role is designed for someone who is eager to grow into a more strategic marketing role over time, with increasing ownership of campaign performance and optimization.

Note: Shortlisted candidates may be asked to complete a short writing exercise focused on email or SMS campaign execution. 

COMPENSATION

• Competitive salary, commensurate with experience with a range of $40k-$55k a year
• Bonuses may be awarded based on individual performance and organizational results.

BENEFITS

• Paid time off and paid holidays
• Health insurance available
• Paid maternity and paternity leave

QUESTIONS?
If you have any questions about jobs at CelebrateMercy, email us at: career@celebratemercy.com