# Growth Lead (Full time OR Fractional)

- **Company:** [Riwaya](https://www.muslimjobs.io/company/riwaya-3.md)
- **Location:** Remote, Global
- **Workplace:** Fully Remote
- **Job type:** Contract
- **Industry:** Sales And Marketing
- **Experience:** 3+ years
- **Posted:** 2026-02-09

## Description

## **Growth Lead (Content-Led) — Full-Time or Fractional**

**Location:** Remote (UK market experience required)
**Commitment:** Fractional (1–2 days/week) or Full-time
**Stage:** Early traction, lean team, growing ~5× YoY

### **The opportunity**

At Riwaya, we’re building a **values-led B2C Islamic marketplace** serving UK consumers. Trust-first, clarity-driven growth matters more to us than hype.

We have early traction, a small execution team, and a clear product. We currently have **~1,000 sellers onboarded** and are growing quickly. What we need now is **focused growth leadership** — someone who can decide what matters, create momentum, and help take us from **hundreds of thousands in sales to millions** as we scale the marketplace.

### **The role**

This is a **hands-on, content-led growth role**.

You will not just advise — you will **do**.

You will:

- set growth priorities (what to do, what to ignore)

- shape messaging and positioning

- create content yourself

- run focused experiments

- run and iterate on paid ad campaigns

- improve conversion and retention before scaling traffic

We care more about **judgment, experimentation, and execution** than polish.

### **What you’ll actually do**

- Decide which growth levers to focus on — and which to deprioritise

- Create and iterate on core messaging and positioning

- Personally create content, including:

- social posts (including simple reels and carousels)

- copy for emails, ads, and landing pages

- Own email marketing and customer lifecycle communication

- Improve conversion across the funnel (site, messaging, flows)

- Use paid ads creatively (retargeting, demand capture, testing)

- Design simple systems that others can execute

- Work closely with the founder with **real decision authority**

### **What we’re looking for**

- Strong experience marketing to **UK consumers**

- Excellent writing and messaging skills

- Commercially minded (you care about revenue, not vanity metrics)

- Calm, pragmatic, **fail-fast** mindset

- Comfortable operating with limited resources

- Respectful of values-led / faith-based audiences

### **Engagement options**

We’re open to two paths, depending on fit:

#### **Fractional**

- 1–2 days per week

- Initial 3-month engagement (extendable)

#### **Full-time**

- Competitive salary

- **Equity potential linked to performance and ownership**

#### **Founder note**

We’re building something meaningful and long-term. If you enjoy **clear thinking, hands-on execution, and trust-led growth**, we’d love to talk.

To apply or learn more, Email us at [team@riwaya.co.uk](mailto:team@riwaya.co.uk)

## How to apply

Apply by email: [teamriwaya@gmail.com](mailto:teamriwaya@gmail.com)

## About Riwaya

Riwaya is the world’s first online premium Islamic marketplace. Based in the United Kingdom, we are built for the Islamic and Ethical consumer and business in mind. Bringing together amazing faith inspired sellers and customers in one easy-to-navigate platform.

Website: https://riwaya.co.uk

---

Canonical page: https://www.muslimjobs.io/company/riwaya-3/job/growth-lead-full-time-or-fractional
